HELLO DEARS AND WELCOME TO MY BLOG! I dedicated my entire career to fashion and always admired its creativity, ingenuity, resilience and the ability to make us look and feel good. But unfortunately fashion also can be polluting, wasteful, and unfair to its own workers. So I could no longer justify that looking and feeling …
It’s been a few millennia since mankind started using wool to protect themselves from the elements by making it into clothing and house decor like rugs and blankets. For all that time it’s been loved by everyone for its soft and cozy feel and for its wonderful natural properties: Wool offers all weather practically: not …
Wool – the fiber with sustainability built in by nature Read More »
IS VISCOSE A SUSTAINABLE FABRIC? There is something magical and almost spiritual about forest. I think I have had a special connection with the forest my whole life. It was literally my playground when I was growing up, as our house was just on the outskirts of the city. By chance, now I also live …
HOW DOES WASHING OUR CLOTHES AT HOME IMPACT THE ENVIRONMENT? For most of my life doing laundry was just one of the chores that had to be done. As I was growing up in the former Soviet Union, we didn’t even have washing machines until maybe early 90’s. My mother would handwash clothes with bar …
PART 1 – ENVIRONMENTAL AND SOCIAL IMPACT OF LEATHER I want to admit from the very beginning of this post: this is a sensitive subject for many people and it was not easy for me to write about it. It is also a very important subject within sustainable fashion discourse. Did you know that leather …
Leather: from the Stone Age to the 21st century – time to move on? part 1 Read More »
Credit: Happy Ginie PART 2 – THE FUTURE OF SUSTAINABLE LEATHER INDUSTRY The global “leather alternative” market, currently valued at $25 billion, is projected to reach $45 billion by 2025. This almost 100% increase is a proof that fashion brands are looking for more sustainable non-animal leather alternatives to tap into the growing market share …
Leather:from the Stone Age to the 21st century – time to move on? part 2 Read More »
PART 1 – DENIM’S SUSTAINABILITY ISSUES There are an estimated 6 billion pairs of jeans made every year! An infinite number of styles, colors, washes, finishes and trends that keep changing every season. Shades ranging from classic blue, to light blue and white, to dark, grey, black and various seasonal colors. From a clean basic …
PART 2 – DENIM (R)EVOLUTION IS HERE! Credit: G-Star Raw pART 1 After several decades of unregulated and environmentally destructive practices, denim industry is finally cleaning up its act. As one executive from the Spanish denim finishing company Jeanologia said in River Blue documentary in 2016, “three years ago, about 16% of the jeans in …
INTRODUCITON INTO SYNTHETIC FIBERS AND THEIR IMPACT ON THE INVIRONMENT Last month for the first time I participated in Plastic Free July challenge! I am happy to say that I continue to avoid single use plastics as much as I can well past July and hoping to make it a permanent shift in my daily …
PART 1 – WHAT’S WRONG WITH YOUR COTTON T-SHIRT One of the most common items in everybody’s wardrobe is a cotton t-shirt. We all love those cool logo tees from our favorite brands and designers or those with probably a thousand reiterations of “keep calm and carry on” phrase printed in any possible context. Yet …
PART 2 – WHAT CAN YOU DO TO REDUCE THE NEGATIVE IMPACT OF COTTON In the previous post I outlined some of the negative impacts that cotton production has on the environment as well as on farmers and garment workers’ lives and health. And remember, cotton t-shirt is just an example here, in fact about …